Down Fall Policy

Down Fall — Privacy Policy

Down Fall — Privacy Policy

Effective date: November 10, 2026

This privacy policy explains how the mobile game Down Fall (the "Game"), published by One Man Lab ("we", "us"), handles information. By installing or playing the Game you agree to this policy.

1. Summary

  • We do not ask for your name, email address, phone number, contacts, photos or precise location.
  • The Game has no accounts and no online servers of its own. Your progress is saved only on your device.
  • The Game shows ads provided by Google AdMob. Google may collect and use certain device data to deliver and measure those ads, as described below.

2. Information stored on your device

Game progress (coins, gems, ships, upgrades, unlocked worlds, best depth, active boosts) and settings (language, sound, music, control layout) are stored locally on your device. This information is never sent to us. Uninstalling the Game or clearing its data deletes it permanently.

3. Advertising (Google AdMob)

The Game uses the Google Mobile Ads SDK (AdMob) to show rewarded ads and full-screen (interstitial) ads. To deliver ads, limit how often you see them, prevent fraud and measure performance, Google may automatically collect and process:

  • the device's advertising ID;
  • IP address, from which an approximate location (country/city level) may be derived;
  • device and app information (device model, operating system version, language, app version, network type);
  • ad interactions and diagnostic data (ads shown, taps, crashes and performance of the ad component).

This data is collected and processed by Google, not by us, under Google's own policies:

4. Consent and your choices

  • European Economic Area, United Kingdom and Switzerland: when you first open the Game you are shown a consent message from Google. You can accept or refuse personalised advertising, and you can change your choice at any time with the Privacy options button in the Game's main menu.
  • Advertising ID: in your device's settings (Settings → Google → Ads, or Settings → Privacy → Ads) you can reset or delete your advertising ID and opt out of ad personalisation.
  • Google ad settings: you can manage personalised ads at adssettings.google.com.
  • Rewarded ads are always optional. You choose whether to watch one in exchange for an in-game reward.

5. Permissions used by the Game

  • Internet / network state — to load ads and the consent message.
  • Advertising ID — used by Google AdMob as described above.
  • Vibration — short vibration when your ship is hit.

The Game can read the device's tilt (orientation) sensor when you choose tilt controls. This is used only to steer the ship and is not stored or transmitted.

6. Children

The Game is intended for a general audience and is not directed to children under 13. We do not knowingly collect personal information from children. If you believe a child has provided personal information through the Game, please contact us.

7. Data sharing, retention and deletion

We do not sell, rent or share personal information, because we do not receive any. We keep no personal data on our own systems, so there is nothing for us to delete. Data held by Google is governed by Google's policies linked above; local game data is removed when you uninstall the Game or clear its storage.

8. Security

Game data stays in the app's private storage on your device. Communication with Google's advertising services uses encrypted connections (HTTPS).

9. Changes to this policy

We may update this policy when the Game changes. The new version will be published on this page with a new effective date.

10. Contact

One Man Lab
Email: [YOUR CONTACT EMAIL]